I'm thinking about signing up as a content writer with one of the two major websites that do this: Associated Content and Triond. Here are the pros and cons:
Possible financial reward, albeit small
Potential name recognition (which has its own pros and cons)
Incentive to write regularly
It's hard to make time to write as it is
It's really not fiction, which is what I want to do
So I believe I will dip my little toe in and test the water. I suppose that in the end, it wouldn't hurt and the pros slightly outweigh the cons.